Monday 30 June 2014

Change Your Hours And Increase Productivity

Why do we all have to work 9-5? Is this the best time to work? Some people prefer early starts and some people work best in the evening. Why not work with this and offer your team flexibility in their work hours? There are a few things to consider here- will people take advantage? Will people make sure the building is secure if they leave late? Will they get their work completed? Will your customers be affected?

We can start by answering some of the negative thoughts or problems.

Will people take advantage?
Sadly a few people will try to get away with sneaking a few hours here and there! Having worked for businesses where if one person takes advantage of perks they simply withdraw the perk, I can confirm that this is not the right way to deal with the problem! Deal with the individual causing you problems. If they are still achieving their work loads then you may want to take a different view on it! If they are struggling with their workloads and taking advantage then change their hours back to 9-5 so they lose the perk.

Will people make sure the building is secure if they leave late?
When running flexible hours it is important to make sure that you have setup core hours as part of your structure. The core hours maybe 10-2, during these hours you expect all your team to be in the office. This allows you to book in meetings etc. It also dictates the earliest and latest time that your team can start or leave the office.

Will they get their work completed?
Overall most companies that trial flexible working hours will see an increase in productivity. This is due to people able to work at a time that suits them. How many times have you heard your team say they are not morning people etc. However you may get the odd individual that struggles with the change. If this is the case you may need to change these people back to traditional hours. 

Will your customers be affected?
If your team choose to work later as this suits them, this may affect people calling you. A call answering service maybe the answer to ensure your phones calls are professionally dealt with if your team are unable to answer calls in the morning. 




Paid Search

For instant results paid search is the way forward. You set a daily budget and choose your keywords. When your potential customers type in your keywords Google will then show your advert and nine others plus the natural search results. It is vital that your advert stands out from the crowd so a powerful call to action message is the key to success. Every time someone clicks on your advert you will be charged and that person will see your site. If you are unsure of how to setup a PPC Campaign it is worth calling in the experts. A poorly setup campaign will cost you a lot more than an agency will charge you. 

So, you have paid to get someone to your site. They arrive on your website and love the message and want to get in touch. They pick up the phone and give you a call. This is the point where you can make or break the deal! However, before your sales skills kick in, you have to answer the call! This may seem obvious but if you work in a small team or on your own this can be impossible! If you are in the midst of a job and can't answer the phone, what happens then? If you have voicemail you would hope they would leave a message. How many times do you go to listen to a message and there is no message there? Lots of people just move on to the next business if they can not speak to someone straight away! A call answering service will professionally answer your calls for you in your business name. This service means you will never miss another call and will give your customers confidence that they will be able to speak to you especially if they have problems in the future. 


If you have paid for any advertising from Google Adwords to a leaflet drop, you really don't want to miss those calls. Try our seven day free call answering service. 

Thursday 26 June 2014

Freelance IT Services

Starting out as a freelancer is a challenge to say the least! You have to be all things to everyone, from accountant to receptionist- if there is a job to be done you have to do it! ...Or do you? How do you invoice a client your hourly rate if that hour has been interrupted several times with important phone calls? If you leave all your calls to divert to an answerphone machine you are sure to miss out on potential new clients. New clients are going to want to know that your are able to cope with your work load. They will want to know that you will be able to answer calls in the future should they have a question or want some work completed. If you are unable to answer the call this is a bad first impression and a potential loss of clients!

Hiring the services of Zoom is the answer. A professional call answering service that will give your company the edge over your competitors and deal with your calls when you are unable to. Our call answer service will make your business look bigger to your new prospective clients. Our clients also find that they are more productive as they can get on with their projects and all un-nessary calls can be filtered out.



Call Answering Reports

Advertising is for most businesses one of their biggest costs and generally one of the most important ways to attract new customers and maintain existing customers. The majority of businesses in the past threw money at a number of marketing channels and hoped it worked. 

We have moved on and to survive it is important to get the best from your marketing budget. Testing and measuring is one of the most important stages of a businesses marketing plan. How frustrating is it when you ask your sales team where the call came from and they forgot to ask. This is not their fault! 

When they pick up the phone the only thing going through their minds when they answer that call is to close the sale! You can't blame them for this and your top sales person is probably the most guilty of not finding out where they saw or heard of the business. If you put a load of pressure on them they will just make it up and tell you what you want to hear. This could be dangerous for your marketing budget and could mean you are losing potential sales and additional business.


At Zoom we set up a new phone number for each campaign that you are running. We can professionally answer all your calls and pass them on to the correct department and will provide you will a report daily to show you how many calls you have received. This will give you the information you require in order to get the maximum impact from your marketing budget. Ask about our 7 day free trial

Monday 23 June 2014

Diary Management

At Zoom we want to help our clients grow and to see their businesses empires expand! One of the most stressful parts of being a small business owner is being all things to all people! 

Take the example of an electrician working with a small team covering one or two large towns. As well as being a sparky and managing his or her team they have to manage their marketing, accounts, calls, customers, stock etc. 


At Zoom we can remove the stress from the business with our professional call answer service. We will answer the call politely and professionally using your business name. We can then either take messages for you and pass them on or divert the call to you if you are available to receive it or we offer a diary service! Using an online diary service we will book your customer into the diary taking all the details that you may require. You will have full access to the diary and will be able to send out your team directly to the customer. This provides a professional service to your customers and we act like an extension of your business. Ask us about our 7 day free trial!